Customer Insights and Market Benchmarking
Get a better understanding of your customers beyond your business or understand your position in the market.
Get a better understanding of your customers beyond your business
Connect and match customer records with data sets outside your business to draw new insights on preferences, lifestyle and behavior beyond your business, as well as the greater market and your position in the market.
Anonymous matches of shared customer records with other businesses reveal insights and deepen your customer knowledge.
Consumer Insights through Anonymous Customer Matching
Collaborate with other businesses across industries to gain a deeper understanding of your customers beyond their engagement with your business.
Gain valuable insights on your customers
Gain demographic and behavioral insights on your customers that otherwise would have required extensive market research and lengthy and complex data sharing agreements.
New insights gained and deeper understanding of your customers enables improved targeting.
Learn more about our Market Benchmarking for South African businesses
Get a better understanding of your position in the South African marketplace and identify new opportunities for growth.