by Julian | Dec 4, 2024 | Blog, Homepage Featured
Forbes: How Shopping Habits Can Reveal Credit Risk To Banks And Insurers Jon Jacobson, CEO of Omnisient, writes in Forbes.com about the predictive power of grocery shopping data as alternative data for risk management in credit scoring and underwriting. Traditional...
by Olivia | Nov 9, 2024 | Case Study
Case Study Using 1st Party Data to Drive Credit Card Sales in a Cookieless World Cross-Industry Collaboration: Retail Media Network and Banking Objective To enable Africa’s largest bank to target non-banked customers with a high propensity for credit card usage...
by Julian | Nov 22, 2023 | Case Study, Resource Hub Menu Featured, Resource Hub Overview Featured
Retail and Banking Discovering the Financial Impact of a Retail Loyalty Program Objective Determine the actual financial impact of the retailer’s loyalty program by comparing customer spending patterns before and after program enrolment. Overview Using...
by Julian | Nov 22, 2023 | Case Study
Case Study How Banks use Shopping Data to determine Credit Risk Cross-Industry Collaboration: Banking and Retail Objective Use a retail grocer’s loyalty shopper data as an alternative data source for predicting credit risk among credit invisible applicants,...
by Julian | Nov 22, 2023 | Case Study
Case Study Targeting active home buyers with home loans Cross-Industry Collaboration: Banking and Real Estate Objective Identify and engage with bank customers actively looking for property to offer them timely home loan deals. Overview Both the bank and the property...