Anton Grutzmacher
Anton co-leads Omnisient, leveraging 20 years of innovating data solutions globally to build a monumental source of consumer intelligence while championing privacy.
Co-founder and Chief Revenue Officer
About Anton Grutzmacher
Anton co-leads Omnisient, leveraging 20 years of innovating data solutions globally to build a monumental source of consumer intelligence while championing privacy.
Anton is a sales leader and entrepreneur with over 20 years’ experience in guiding businesses to greater profitability using technology and data. Early on in his career, Anton gained valuable experience and global market insights in the UK as Head of Innovation for global data analytics and consumer credit reporting company, Experian.
There his focus was on increasing turnover through the development of new data solutions and identification of new sales channels. Over the years of working for various businesses focused on providing data to businesses, Anton has developed a keen ability to devising innovative use cases for data to improve decision-making and bottom-line results for businesses.
His passion for the creation of exponential value from data through collaboration combined with his strong belief in data protection and consumer privacy led him to co-found Omnisient.
As Chief Revenue Officer, Anton co-leads the business in building the world’s biggest source of consumer intelligence on Africa’s first privacy-preserving data collaboration platform.
Discover our story, values, and the visionary team behind Omnisient, committed to redefining data collaboration with privacy at its core.
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A curated collection of content, from case studies and blog articles to explainer videos and FAQs, illuminating the future of data collaboration with Omnisient.
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The Morning Show interviewAnton Grutzmacher co-founder of Omnisient - 01 July 2024Interview of Omnisient co-founder Anton Grutzmacher on the lead up to his session at the 2024 Marketing Innovation Summit (1-2 August 2024 in Johannesburg, South Africa) on the use of...
Retail and BankingDiscovering the Financial Impact of a Retail Loyalty Program Objective Determine the actual financial impact of the retailer's loyalty program by comparing customer spending patterns before and after program enrolment.Overview Using Omnisient, the...
How We Enable You to Securely Build Privacy Protecting Data Ecosystems
Real-world scenarios showcasing the transformative impact of our platform across various operational and consumer-focused applications.
> Data Monetization
> Advertising & Media
> Credit Risk Scoring
> Loyalty & Rewards
> Insurance Risk
> Fraud
African and MENA Businesses
One of the world’s biggest Credit Bureaus
Tailored data solutions across diverse industries, enhancing sector-specific strategies with innovative data use.
> Retail
> Telco
> Banking
> Insurance
> Health & Wellness
African and MENA Businesses
Omnisient's Privacy-Preserving Data Collaboration platform incorporates Privacy Enhancing Technologies (PETs), a secure collaboration environment and embedded AI and analytics tools to eliminate risk, achieve regulatory compliance, and draw ground-breaking insights from consumer data.
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